It looks like Snapchat has some explaining to do.In a piece on The Ringer, makeup artists, such as Argenis Pinal, accused Snapchat of copying their designs without any credit or monetary. reimbursement.
Take a look for yourself. Understandably, the artists aren’t happy. Filters, which let Snapchat users digitally superimpose masks and characters on their faces, are one of the most popular features on the disappearing photo and video service. Gatorade’s Snapchat filter during the Super Bowl in February garnered 160 million impressions. That’s a big potential audience these artists are missing out on.
This isn’t the first time a Snapchat filter has gotten the company into hot water. On April 20th, Snapchat featured a Bob Marley filter, presumably because of the significance the date holds for marijuana users, but users complained that the filter was a form of blackface….
Source: Artists are accusing Snapchat of stealing their work for its hugely popular filters — Quartz

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